Happy New Year and our 2026 challenge

OK, so we concede that the Online Star blog has been neglected somewhat over the past few years. This is due, in part, to the fact that our primary focus has been on creating ecommerce and product content for clients, rather than polishing our own content halos.

That said, there’s no absence of appetite to write more here. One could argue that in this age of emerging AI, the crafting of actual bespoke content and wordsmithing is something to be cherished, championed and certainly continued. We’d agree with that viewpoint.

Our challenge this year is pushing that up the priority list, when crafting content for products and optimising updates for Amazon listings and online products inevitably needs to come first.

However, 2026 is already shaping up to look a little different to preceding years. And as such, has heralded the earliest blog post of a year on here, which is no bad start at all.

Another good start to the new year was our Happy New Year ’26 message (pictured), spelt out by over 100 campervans on the sands of Black Rock Sands beach (Morfa Bychan) in Gwynedd, Wales.

A stunning sandy shoreline nestled in North Wales on the LlÅ·n Peninsula, Morfa Bychan is an expansive beach not only fantastic to walk and spend time on, but also where you can take a vehicle directly onto the beach (tide permitting). The Online Star camper (blue) is in the ‘W’!

The scenic journey back through Snowdonia, accompanied by plenty of snow, proved a distinct contrast to the beach time as well as demonstrating how superbly unpredictable the North Welsh weather can be.

We have kicked off the year with intent, not only on this blog, but also in our work and life.

So, from us to you, we would like to wish you a very Happy New Year and all the best for a successful and prosperous 2026!

Image courtesy of Roy Harrison, The Camper Club. and Split Drinks